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The shortage of sales managers in Russia: why business loses revenue

The problem of shortage of personnel in sales is systemic and is associated with several factors at once.
Sales tools Marketing
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Marketing

Prohibited Advertising: Where the Border Passes

Advertising is a regulatory area. And the higher the coverage, the higher the attention from the regulatory authorities.

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Marketing

Expert Why storis work even in boring niches: production, import and logistics

The more complex and “boring” the niche, the stronger the storis work for it.

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Marketing

Livestream marketing and short videos in China

Those who build long-term communication get a lasting effect.

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Marketing

Social Commerce (Social Commerce)

Social commerce turns likes and subscriptions into real orders

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Marketing

ORD: how to work with EIR

The New Reality of Online Advertising

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Marketing

B2B Cross Marketing: How Companies Strengthen Each Other

B2B cross-marketing is a strategic tool for companies.

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Marketing

Expert PR through associations and industry communities

PR through associations and industry communities is a tool of strategic influence.

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Marketing

Joint actions with suppliers and customers

Joint promotions are a tool that allows everyone involved in the process to win: the supplier, the customer and your business.

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Marketing

“Presentation decides”: the key to success in negotiations

Let’s take a look at why presentation is a critical element of negotiation and how to make it a powerful argument in your business game.