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The shortage of sales managers in Russia: why business loses revenue

The problem of shortage of personnel in sales is systemic and is associated with several factors at once.
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Marketing

Fulfillment warehouse: what marketplaces actually earn

In the age of e-commerce, it’s not the salesman who wins, but the person who controls the movement of goods.

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Marketing

Russian marketplaces attract Chinese manufacturers

A Chinese manufacturer can reach a Russian buyer almost directly, bypassing traditional procurement chains.

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Marketing

Prohibited Advertising: Where the Border Passes

Advertising is a regulatory area. And the higher the coverage, the higher the attention from the regulatory authorities.

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Marketing

Expert Why storis work even in boring niches: production, import and logistics

The more complex and “boring” the niche, the stronger the storis work for it.

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Marketing

Livestream marketing and short videos in China

Those who build long-term communication get a lasting effect.

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Marketing

Social Commerce (Social Commerce)

Social commerce turns likes and subscriptions into real orders

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Marketing

ORD: how to work with EIR

The New Reality of Online Advertising

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Marketing

Digital China for import to Russia

In 2025, China’s digital platforms will become an integral part of imports to Russia.

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Marketing

B2B Cross Marketing: How Companies Strengthen Each Other

B2B cross-marketing is a strategic tool for companies.