C/X Exports to the East: Why the West Siberian Railway Became a Key Node

The dependence of Russian agricultural exports on the West Siberian Railway is both a problem and a strategic point of growth.

Augmented Reality (AR) for inspection and training in factories

AR inspection and AR training become part of new industrial culture

Customization for the customer as a way to retain the client

Customization is not just a fashion trend, but a strategic tool for customer retention.

The effectiveness of chatbots: a tool of the XXI century

In this article, we will analyze what chatbots are, why they are needed, how to measure their effectiveness, as well as in which cases they do not work.

Adapting the brand to a foreign audience

Impact of inflation on international trade and logistics

Inflation has a significant impact on international trade and logistics, altering the cost structure, creating uncertainty and complicating business planning.

Impact of sanctions on logistics in Russia

The imposition of sanctions against Russia in recent years has had a significant impact on the country’s economy, including a key sector – logistics.